From Selective Professional research laboratories NOW NEXT GENERATION the styling & finishing line. Designed for those who love to express themselves in their look. Products offer excellent quality, making it possible to create marvellous styles in an extremely easy way. Designed to define, control and enhance the final result, with utmost respect for hair health. Whatever your concept of elegance and style, with soft and sophisticated lines or more geometric and daring, NOW NEXT GENERATION is the ultimate solution!